About Tech Week
Tech Week brings together the most forward-thinking leaders in sport to drive innovation and foster a community of trailblazers. Executives discuss the dynamic trends impacting the industry; learn from doers, both inside and outside of sports; strengthen relationships; and celebrate all that the industry has accomplished in the past year. This event also presents new technologies and serves as a showcase for the latest ideas primed to transform the industry.
CONFERENCE THEMES
DIGITAL CONTENT INNOVATION
How technology is transforming the creation, distribution and monetization of sports content. From streaming and cloud production to automated content and immersive experiences, this category explores new ways to tell stories, engage audiences and build sustainable media businesses.
FAN EXPERIENCE TECHNOLOGY
Technology that strengthens the connection between sports properties and fans. From personalization and loyalty to real-time data and connected venues, this category explores how technology creates more seamless, relevant and engaging fan experiences.
VENUE & FRANCHISE OPERATIONS TECHNOLOGY Technology that helps teams, leagues and venues operate more efficiently. From ticketing and frictionless commerce to analytics, sponsorship measurement and workflow automation, this category explores the systems transforming sports business operations.
ARTIFICIAL INTELLIGENCE
How AI is reshaping the business of sports. From generative and agentic AI to automation and analytics, this category explores how sports organizations use AI to create content, improve decisions, streamline operations, engage fans and unlock new opportunities.
NETWORKING
SBJ CONNECT: STRUCTURED NETWORKING
A facilitated networking experience focused on: RSVP REQUIRED
- Connecting attendees through guided conversations and topic-driven discussions
- Sharing insights and exchanging ideas
- Building lasting professional relationships in a structured yet relaxed setting
SBJ TECH LEADER ALLIANCE SUMMIT INVITE ONLY
An off-the-record gathering of SBJ’s Tech Leader Alliance Members. A trusted environment for best practice sharing and networking among senior tech executives who lead the technology strategy and implementation for professional sports teams and leagues.
Tech Week at a Glance
Tech Week coincides with our Sports Business Awards, held on the evening of Wednesday, May 19.
"I am a content person and I really need to understand what is happening in the industry; listening to tech talks from other people is important, and I like to know what is going on and what other people are talking [about].
Melissa Lawton, Chief Content Officer, SailGP
"Sports community is strong, the industry is booming and tech is enabling a lot of great things to happen, and allowing us to reach fans in different ways than ever before — and for me, it’s important to learn about it and be present and know what’s going on." Samantha Holloway, Owner, Seattle Kraken
"I knew I would be surrounded by other people that admire and respect. I am learning from so many other folks who are here, and I hope I can give a little bit of my learning to them."
Kim Rometo, Senior Vice President, Chief Innovation and Technology Officer, Atlanta Hawks
Sponsors
PRESENTING PARTNER
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For information on sponsorship opportunities, please email advertise@sportsbusinessjournal.com
