2025 Agenda
Tuesday, March 4
6:00-9:30 PM
Sports Business Awards: Tech Location: "The Venue" at The Hard Rock Hotel, NYC
Wednesday, March 5
9:00-11:30 AM
SBJ Tech Leader Alliance Meeting Members Only
10:00-11:00 AM
Tech Seminar
Hosted by Genius Sports Location: Covington Offices Learn more about the topics discussed here
Sean Conroy, Genius Sports Executive Vice President, North America
David Fireman, Genius Sports Vice President, Business Development
Invite Only, Inquire to Attend: jtong@sportsbusinessjournal.com

11:00 AM-12:30 PM
Tech Seminar
Hosted by Next League Location: Covington Offices Learn more about the topics discussed here
Juan De Jesus, Next League Chief Strategy Officer Shripal Shah, Next League Chief Digital Officer Zack Weiner, Overtime Co-Founder
Invite Only, Inquire to Attend: jtong@sportsbusinessjournal.com

State Of The Industry At Tech Week
12:45 PM
Doors Open for Registration Hosted by WolfCycle Location: The Times Center, NYC

1:10 PM
Opening Remarks
Taylor Bloom, Sports Business Journal Head of Sports Technology Business David Nugent, Next League Co-Founder & CEO
1:15 PM
HEADLINER SESSION The Tech Evolution of Hockey: Insights from NHL Commissioner Gary Bettman
Gary Bettman, NHL Commissioner
Moderator: Joe Lemire, Sports Business Journal Senior Writer
1:50 PM
Fan Experience Technology
How Adobe is Using GenAI to Personalize Fan Experiences
Sam Garfield, Adobe
Head of Digital Strategy - Communications, Media & Travel
From Screen to Stadium: MLB’s Scalable Strategies for Blending the Physical and Digital Fan Experience
Karri Zaremba, MLB Senior Vice President, Product
Tech Talk Presentation
Jason Caliento, Boldyn Networks US Business
Chief Commercial Officer
Q&A with All Tech Talk Presenters


2:40-3:10 PM
Networking Break
Hosted by American Tower

3:15-3:45 PM
PARTNER INSIGHT How Leveraging Fan Data and Business Intelligence are Powering NASCAR Forward
Tim Clark, NASCAR EVP & Chief Brand Officer Moderator: David Nugent, Next League Co-Founder & CEO

3:45 PM
Global Growth: The NBA's 2025 Innovation Blueprint in the U.S. and Abroad
Amy Brooks, NBA President of New Business Ventures
Moderator: Dan Kaufman, Sports Business Journal Managing Director, Sports Technology
4:20 PM
Tech and Talent: AI’s Impact on Athlete Training and Performance
Sukemasa Kabayama, Uplift Labs Co-Founder & CEO
Brian Moore, Orreco CEO
Ndamukong Suh
Engineer, Entrepreneur & Super Bowl Champion
Moderator: Joe Lemire, Sports Business Journal
Senior Writer
4:50 PM - 5:20 PM
Immersive Reality: Meta's Vision for the Future of Sports and Business
Dan Reed, Reality Labs at Meta COO
Moderator: Taylor Bloom, Sports Business Journal Head of Sports Technology Business
5:20-6:45 PM
Cocktail Reception & Networking
Location: The Times Center, NYC
Thursday, March 6
8:00 AM
Doors Open for Registration
8:15 AM
Sports Tech Connect & Breakfast Curated networking program that takes place during a plated breakfast. RSVP is required upon registration.
9:10 AM
Opening Remarks
9:15 AM
Innovation and Expansion: Samantha Holloway's Journey From Entrepreneurship to Team Ownership
Samantha Holloway, Seattle Kraken Owner
Moderator: Abe Madkour, Sports Business Journal Publisher & Executive Editor
9:50 AM
Digital Content Innovation
How Puma Is Leveraging AI to Co-Create With the Consumer
Ivan Dashkov, PUMA Head of Emerging Tech
From Closing the Revenue Gap: Technology Based Solutions for D2C, RSN and Other Legacy Affiliate Business Models
Bo Han, Transmit Chief Commercial Officer
SailGP's Digital Leap: Engaging New Fans With Data Visualization and Augmented Reality
Melissa Lawton, SailGP
Chief Content Officer
Q&A with All Tech Talk Presenters
10:35-11:10 AM
Networking Break
Hosted by Boingo

11:25 AM
Artificial Intelligence
Universal Fandom: How AI-driven Multilingual Livestreaming is Taking the Game Worldwide
Akshat Prakash, CAMB.AI Co-Founder & CTO
High-Impact AI Strategies to Drive Measurable Business Results
Michelene Rabbitt, Snowflake Sports & Music Industry Principal
Chad Deweese, Deloitte Principal
From Analytics to Action: AI-Enhanced NFL Player Safety with the Digital Athlete
Jeff Miller, NFL EVP of Communications, Public Affairs and Policy; Player Health & Safety Initiatives
Q&A with All Tech Talk Presenters

12:10 PM
PARTNER INSIGHT Transforming a Sports Team into a D2C Business
Jordy Leiser, Jump Co-Founder & CEO
Moderator: Dan Kaufman, Sports Business Journal Managing Director, Sports Technology

12:30 PM
Networking Lunch
Hosted by Sportradar

1:50 PM
PARTNER INSIGHT Trends and Tech in the Next Generation NFL Stadium
Asheesh Kinra, Baltimore Ravens
Vice President Information Technology
Andrew Mclntyre, Tennessee Titans SVP Technology & Innovation
Moderator: Brian Gorney, Verizon Senior Managing Director, U.S. Pro Sports

2:05 PM
Venue & Franchise Operations Technology
From Annoyance to Automation: Practical AI for Business Impact
Christa Stout, Portland Trail Blazers Chief Strategy & Innovation Officer
Behind the Scene Tech: Producing the First Live Sporting Event at the Sphere
Alon Cohen, UFC SVP, Research and Development
Beyond the Arena: Revolutionizing Access & Experience in Non-Traditional Sports Venues
Conway Soloman, WRSTBND CEO & Co-Founder
Q&A with All Tech Talk Presenters
Moderator: Katherine Krohn, Next League Principal, EVP Venues & Events
2:50 PM
Tech Leader RoundTable
Erik Jones, Arizona Cardinals Vice President Technology
Liz Moore, LPGA Interim Commissioner
John Nicastro, MLS CTO
Robert Occhialini, World Surf League CTO
Moderator: Taylor Bloom, Sports Business Journal Head of Sports Technology Business
3:30 PM